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| Mission: |
leading the industry wave, realizing the dream that
where there is a car, there are wheels made by Jinfei. |
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| Vision: |
becoming the leading enterprise of wheels manufacturing industry. |
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| Values: |
trust, loyalty, struggle and devotion. |
| Trust:
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trust between employers and employees, company
and customers, and among partners. |
| Loyalty: |
loyal to the job, the company and the society. |
| Struggle: |
starting an undertaking needs struggle, so does developing. |
| Devotion:
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the value depends on the devotion, not the acquisition. |
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| Spirit of company: |
obedience, cooperation, devotion and innovation |
| Obedience:
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Just as individual should be submissive to group,
part should be submissive to the whole, the company should be
subject to the market, personal behavior should be subject to
the management of company's system and firmly followed the superiors'
decision even with objections. |
| Cooperation: |
Each department should keep good communication during the
work and maintain a positive and cooperative attitude to each
task. |
| Devotion:
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At work, each one should strictly abide by professional ethics
and rigorously take responsibility within the scope of the work
to obtain achievements which is the only criterion for the completion
of work. |
| Innovation:
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At work, each one should actively reject the old methods and
ideas of production and management, create and apply new models,
and change all the elements that are out of date and not conducive
to enterprise's development. |
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| Company tenet: |
to establish a people-oriented philosophy and build up a hundred-
year enterprise |
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| Work style: |
thorough plan, prompt action |
| Thorough plan, prompt
action: In the production and management, company
must prepare detailed plans, and take decisive action. |
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| Quality policy: |
pursuing zero defect products and optimizing services to create
famous brands |
| Pursuing zero defect products:
All the employees should hold the attitude and metal stature
that is to pursue perfect product forever. |
| Optimizing services to
create famous brands: to
continuously improve the brand reputation and ultimately fulfill the
corporate responsibility to reciprocate the society, through providing
affordable but of high quality products. |
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| Environmental policy: |
Law-abiding, energy conservation and consumption reduction, prevention
of pollution, continues improvement, and production environmentally
friendly products of high-quality |
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| Marketing philosophy: |
market oriented and customer centric |
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